Every new business, whether a service business, e-commerce start-up, manufacturing company or sales company, needs the right tools and guidance to penetrate the market and generate revenue. When we think of the most innovative and industry-leading companies like Apple, Facebook and even SpaceX, the common perception is that they figured it out when they first started? Instead, they were all born out of experiments, ideas crazy enough to be rejected but tried anyway. Google's story is also relevant. Now an online giant, Google has one of the most inspiring corporate successes in the world.
But how does it happen? Where does innovation come from? How does it overcome challenges? In this blog, we'll share 6 trade secrets that Google does things differently, and how you can benefit as a startup. Decide on a product The main thing that separates the industry mailing list of Google's online business ventures from great product engineering is the simplicity of the lock and key. Fundamentally, the idea is to determine whether a product is marketable while considering its long-term usability.
This helps determine the future viability of the product and the degree to which it will impact the target market. That's a simple assessment that Google CEO Larry Page often likes to call the "toothbrush test" to see if your product can be used once or twice a day and make your customers' lives better. For startups and entrepreneurs, whether an idea is for convenience, shopping, specialty products or non-seeking products, the real determining factor in the cycle is its "continued use" rather than "initial use." It becomes quite difficult for businesses to continually invest to keep customers' attention and interest while spending resources on sales operations. If the product is used occasionally, it will need to be reworked a lot to make it more dynamic for at least daily use